It was a very good year … for buzzwords

“Picking out political buzzwords from 2008 is like shooting moose in a pigpen,” say Mark Leibovich and Grant Barrett, authors of The Buzzwords of 2008.

They note, for example, that “the lifespan of Hillary Clinton’s campaign ‘meta-narrative’ could be charted entirely in buzzwords and catch-phrases — ‘inevitability’ to ‘Clinton fatigue’ to ‘Obamamania’ to ‘he can’t win’ to ‘team of rivals.’

What really makes this New York Times piece work are the illustrations — the font and graphics created by Jessica Hische. They’re fabulous.

My favorites: Greyjing, recessionista, edupunk, Plutoid and TBTF (“Too Big To Fail,” replete with cracks). Which ones do you like best?

Tags: nytimes, buzzwords, graphics, typeface, design, slang

Posted from Diigo, and cross-posted on my McCunications blog. The rest of my favorite links are here.

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2 responses to “It was a very good year … for buzzwords

  1. I don’t know. The article doesn’t identify the font, just the graphic designer.

    I suspect she added images and pattern to an existing font, but that’s just a guess. Maybe you can contact her through the NYT to find out?

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